Tuesday, March 9, 2010

How ad ware delivers advertising you never meant to see!

If you've never heard of ad ware or aren't sure what the uproar is all about, then this article is a must-read. In this day and age, targeting consumers on the Internet has become international warfare. In a perfect world, traditional advertising methods would reign, but in the faceless computing age, some companies will go all out to make sure that prospective buyers see their ads first. As a result, ad ware has evolved to become an insidious and often potentially harmful method of sneaking ads into to your computer.

So what is ad ware? Simply stated, ad ware is a small piece of software that works through a program installed for unrelated use. Most often found in freeware, ad ware will automatically install an additional component that supplies a stream of advertisements to your computer without your consent.

Ad ware can also work by pointing your browser homepage to a site that feeds even more advertising. Worst of all, ad ware operates without your permission and often without your knowledge. By embedding itself in some obscure file directory, most computer users never even know that ad ware is rampant on their system.

Not only is ad ware incredibly annoying, especially if you can't find the reason why it is happening, but it often causes system anomalies and program incompatibilities that can do damage to your computer and legitimate applications. In addition, if the ad ware you inadvertently installed hijacks your start page or toolbar, then reconfiguring your system settings can often be difficult.

Further complicating matters is the fact that the typical computer user can't locate the source of the problem and even if they think they've deleted the ad ware application, it often returns on the next restart! Without an ad ware removal tool such as SpyWare Doctor, the changes it can make to a system characteristically surpasses the average user's technical capabilities.

Removing ad ware can prove to be even more difficult than putting up with its existence on your computer. Oftentimes, the glitches it causes in a system will prevent a user from being able to access the control areas to configure settings. In addition, once it is successfully removed, the program responsible for the ad ware will be incapable of running without the ad ware component. Thus, you're forced to abandon a program you like or left to deal with the onslaught of advertising this menace can cause.

Ad ware and spy ware are both programs that people won't search out with interest, but that's not to say they aren't out there. While ad ware typically associates itself with freeware, avoiding free downloads off the Internet isn't too practical for the typical computer user. This is where SpyWare Doctor comes in.

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